Human resource management (also known as human capital management) is the process of effectively utilizing and developing a company’s human resources to achieve both organizational and personal goals of the staff. This is done through the application of economic, organizational, and socio-psychological management methods. The field of human resource management falls under the jurisdiction of…
The modern labor market is characterized by a shortage of skilled labor, despite the fact that every year, state and non-state universities produce a large number of young specialists ready to fill vacant positions but lacking sufficient knowledge and skills. We will leave aside the issues of the quality of higher education and focus on…
The capabilities of modern technology in brand promotion are virtually limitless. However, merely launching a website with information and an attractive design is not enough to effectively influence consumers. The widespread use of internet technologies has led to the creation of corporate portals everywhere, which do not affect customers’ desire to purchase a product or…
Management as a process primarily exists in a practical realm. Theoretical understanding of this phenomenon often lags behind the development of management technologies, forcing researchers to document the experiences of specific companies. Nevertheless, the most general frameworks can be analyzed and described. Management is typically understood as a function of organized systems that ensures the…
Management as a system for managing companies takes into account the mentality of the population in the country where business processes are carried out. There are practically no indigenous models of development, as companies were initially tasked with catching up with European business standards. The mentality is a fairly stable construct, unlike the unstable market…
Why do companies need to change? Constant change is one of the key aspects of economic development. A company’s position in the market can be influenced by various factors. For example, a decrease in demand for a particular product or service, monopolization of production, price increases, currency fluctuations, and natural disasters can all drive the…